President of BluePrints Veterinary Marketing Group and long-time pet parent, Robin Brogdon, MA, founded VetSOAP (Veterinary Specialists Outreach & Awareness Project) to create a culture of collaboration and cooperation between primary care and board-certified veterinarians. Watch her interview with Veterinarian’s Money Digest to learn how VetSOAP has grown in the last six years and the ambitious new research project about collaborative care.